WHAT WE WERE ASKED TO DO (THE BRIEF):
We were asked to create some designs for our college to put on the walls around the campus. Then we were asked to create a branding book for the college so you could give a non designer the branding book and they would still understand what to do and be able to create what the client wants.
THE PROBLEM:
The problem is that they need a guide that everyone can work against and the design would look similar and they currently do not have a branding book to help with this process.
THE SOLUTION:
Is to create the branding book on the do’s and don’ts of this design / project and to create some of our own pieces of work to go with the branding book to also show how it needs to be or how they want it to look.
WHAT WENT WELL:
I think some of the designs I create I would off used for the design work but I created some other images that worked better for the design elements of this project.
WHAT DIDN'T GO SO WELL:
I created something with long paragraphs at first and this didn’t work as well as I wanted be- cause it is too long to read and people wouldn’t have the attention span around the college to of actually read the whole paragraph.
WHAT WOULD I DO DIFFERENTLY:
I would of printed the actual branding book out so we had something physical to look through and to hold. I also think if I had enough time I would play around with the layout more.
